Surviving, Not Thriving: The Cost of Normal
Why Millennials and Gen Z are struggling to build wealth in an economy designed to keep them spending.
The Crisis of 'Normal'
More than half of Gen Z and Millennials say they live paycheck to paycheck. One in three doesn’t feel financially secure. It’s not the next recession or crypto’s latest crash — it’s the cost of being ‘normal’ that’s breaking people.
Picture a 25-year-old in a major city. She makes $60K working in marketing, lives with a roommate, an…
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